Sports International
Mobile App
Product Design
Redesign
Overiew
Sports International is a well-known fitness chain offering premium gym experiences across Turkey. The goal of the project was to redesign their mobile application to improve usability, update the visual language, and create a more engaging and efficient user experience for both new and returning members.
Industry
Year
Client
The Task
The main objective was to modernize the app’s UI and optimize the user flow for core features such as class booking, membership management, and gym check-ins. The existing experience lacked hierarchy, felt outdated, and didn’t align with the brand’s premium identity.
The Design
• Reorganized key user flows to simplify access to frequently used actions like scheduling, QR check-in, and program tracking
• Applied a clean, modern visual language to reflect the brand’s upscale positioning
• Introduced a design system for consistency across screens and scalable future development
• Improved accessibility and readability through better contrast, spacing, and type hierarchy
• Added motivational elements like progress tracking and daily activity cards to boost engagement
The Problem
The previous version of the app had an outdated interface that made navigation difficult and unintuitive. It lacked personalized workout plans, real-time trainer communication, and timely reminders—leading to low engagement, missed sessions, and a fragmented user experience.
The Solution
The redesign focused on creating a seamless and modern interface, improving usability and flow. Personalized workout plans, push notifications, and progress-tracking features were added to help users stay motivated, better connected with their trainers, and more consistent in their fitness journeys.
Before
After
User Flow
Colors & Typography
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